5 - 8 October 2027 | Fira Gran Via, Barcelona, Spain
ABOUT US
LOUPE Europe is the world's largest event dedicated to the package printing and converting industries – creating a stronger value chain and powering growth in label, mid-web flexible packaging, and inline folding carton converting.
// ABOUT US
Meet the team
Our team is driven by innovation and excellence, united by a shared belief in the strength of our community – from colleagues and customers to media partners and suppliers.
Based in the UK and across the globe to connect with local markets, we strive to create a lasting impact on the ecosystem of the label, mid-web flexible packaging, and inline folding carton converting industries, shaping the future with transparency, creativity, and sustainability at our core.

// OUR MISSION
What we believe in
Connecting, inspiring, and equipping professionals across labels, flexible packaging, and folding cartons with the insights, tools, and relationships needed to thrive in a rapidly converging industry.
Providing clarity on the future direction of the show, helping the team focus on emerging opportunities.
- Jade Grace, Managing Director, Informa Markets, LOUPE Global
"LOUPE is evolving with the industry – providing the clarity, innovation, and connections professionals need to remain competitive. By actively widening the lens to folding cartons alongside labels and flexible packaging under one global platform, we ensure the community has the insight and opportunities to shape the future of precision printing and converting."
About LOUPE
MORE THAN A NAME
For more than 45 years, LOUPE Europe has stood as the leading event for the global label industry – bringing together converters, suppliers and brand-owners to explore the very latest in technologies and innovation.
As the industry has grown, so have we. Today, we cast a wider lens to include labels, flexible packaging (shrink sleeves and pouches), and inline folding carton converting sectors, as well as sustainability and the extended value-chain. To reflect this evolution, the portfolio has adopted a fresh identity: LOUPE.
LOUPE is more than a new name. While it serves as an acronym for Labels & Outer-Packaging Embellishment, it also captures the qualities that define our sector. Like the precision instrument, a loupe represents focus, clarity and the pursuit of excellence. It highlights what others may overlook – symbolising craftsmanship, innovation and insight at the highest standard.
At the same time, LOUPE looks ahead: a future-ready identity that embraces the transformation underway across package-printing and converting, and unites the next generation of professionals driving the industry forward.





